If you’ve ever been active on Instagram you probably know the importance of adding hashtags (like digital keywords) to your photos so they can be seen by people who don’t follow your account. I’ve found that adding hashtags increases the visibility of my photos. One thing you don’t want to do is overload your posts with a million hashtags (this has an unprofessional look on the platform) but instead post relevant ones. Every year Photoshelter releases is a curated list of the most popular Instagram hashtags broken down into different photography categories (i.e. landscape, portraits, etc).
If you haven’t been adding hashtags to your photos I suggest you check them out. I have attached a CSV file with many of these hashtags organized into different categories. They can be copied and directly pasted into Instagram. I suggest using the web-based version of Instagram to do this through your browser because it is much easier.